TFG x Google International Finance Series

Estimated reading time: 4 minutes

Trade Finance Global (TFG) is delighted to announce that it has partnered with Google (Market Finder) to launch a comprehensive series of trade finance guides for businesses looking to enter the international market/trade internationally.

Market Finder is a free Google service for businesses interested in expanding abroad. It provides detailed insights into which markets are best suited to your product or service, plus useful handbooks on the practicalities of financing such a move.

Trade Finance Global (TFG) is the leading B2B fintech in trade finance. TFG’s data-led origination platform connects companies with innovative trade and receivables finance solutions from over 300 financial institutions.

This is combined with TFG’s award-winning content, informing a global audience of 160k monthly readers (6.2m impressions) – across app, podcasts, videos, magazines and research.

TFG’s and Google’s trade finance guide series is divided into 3 comprehensive guides:

International trade finance guide for first-time exporters

The International trade finance guide for first-time exporters looks at the basics of trade finance, and the different types commonly available. It also explores how trade finance can help companies in real terms, and the main risk and challenges involved.

Methods of payment in international trade finance

In the Methods of payment in international trade finance guide, readers can get a better understanding of pre- and post-shipment finance, as well as a background to supply chain finance.

The process of securing international trade finance

Lastly, The process of securing international trade finance guides covers not only the different types of trade finance lenders that operate, but also the basics of how to successfully go about applying for trade finance.

This user-friendly series of guides was created to provide readers with a comprehensive understanding of trade finance by breaking down the different types of international trade finance available, outlining the steps involved in how to apply for trade finance, and addressing the main challenges and risk factors associated with global trading.

Deepesh Patel, co-founder, Trade Finance Global said: “With the USD $1.7 trillion trade finance gap just getting bigger, many companies are in desperate need of financing solutions for their exports. Add to that factors such as Brexit and rising inflation, and it’s fair to say that the international trade finance landscape continues to become increasingly complex.

“These guides are designed to help newcomers navigate their way through this maze. Their launch comes at a crucial nexus point in our economic history when information is key, and we are delighted to partner with Google on this project.”

Marco Giorgini, Google Vertical Platforms marketing lead, said: “We believe these guides will give businesses much-needed insights into the world of trade finance, and be a vital first stepping stone on their journey to securing finance for their global expansion plans.”